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  • Business development

Be the business development hero

Business development

Playing the strategic role

Business development teams strive to deliver the strategic agenda. Making this happen can often be difficult because people are busy and time poor with competing priorities.

Objective Manager, with a decade of working with business development management and teams, solves that problem with innovative ways to align everyone behind the strategic agenda, speeding up processes and delivering big business impact.

Business development team
Professional woman

Key solutions

Unlock client opportunities

Any business development team that makes it easy for the firm to quickly identify new business opportunities will become heroes. Opportunity analysis software mines your client base to identify clients the firm is under-servicing, prioritise new opportunities relevant to your firm’s expertise and matches the right people to collaborate and win more business.

Opportunity analysis software illustration

Plan for success

We make it easy for business development teams to align the firm's people, knowledge and experience behind one client plan. Clear and actionable plans can be easily shared and collaborated on across the team, from anywhere. Insights and progress help the team plan better solutions for the client, resulting in better retention, improved multi-practice engagement and increased new business.

Working together client plan graphic

A culture of collaboration

A real measure of business development team success is how well they drive strategic value. We make this easy by giving business development teams the tools to build and share sector and practice plans directly aligned to the firm plan and the personal objectives of individuals. Plans are transparent, allowing teams to unlock the potential of the entire business, not just a small closed network.

Sharing sector and practice plans graphic

Voice of the client

All plans, whether strategic or tactical, are best when the client’s voice is front and centre. Working with Heidi K. Gardner of Harvard Law School, we have designed and delivered world-class surveys making it easy for firms to collate meaningful feedback and insight that drive optimised plans and improved client results.

Client feedback illustration

Be the business development team that delivers for the firm

  • Uncover new business

    Find new business opportunities that weren’t visible before

    Prioritising graphic
  • Client listening

    Put the client’s voice at the heart of your firm’s strategy and plans

    Client listening graphic
  • Plans with impact

    Deliver improved client outcomes, retention and revenue with effective plans

    Planning graphic
  • Collaboration matters

    Unleash your collective knowledge to deliver increased revenues and profit

    Collaboration graphic
Objective Manager encourages accountability and follow-up and gives you immediate insight into the current status of business development activity across the firm.
Jill Weber
Chief Marketing Officer, Stinson
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